Product Description Writing Services

Product descriptions that you’ll be proud to publish

  • Product description writing services from $3.40 
  • 100% original, conversion optimized content
  • Hire e-commerce writers with industry experience
"Jill is a Frank Sinatra superfan, a sales copywriter, and a mango smoothie aficionado - in that order."
Jill Sullivan, E-Commerce Writer,
@ The Content Panel

Meet our world class product description writing services

Trust us. We know SEO.

Before we made The Content Panel, our team was a successful SEO agency. We’ll professionally optimize your product descriptions to ensure you get as much organic traffic as possible.


Quality Guarantee

It’s obvious when a writer doesn’t know what they’re writing about. Let our A.I match you with a professional article writer who has real-world experience in your industry.

Bulk Discounts

Our highly affordable product description writing services start from just $3.20 / 100 words. However, make sure you ask us about our bulk discounts for larger orders. We love to do a deal.

Conversion Optimized

Our conversion optimized product descriptions will showcase your goods or services in their best light. We’ll use clear and concise CTA’s, alongside power and action words to boost sales.


Managed Services

We’re a fully managed product description writing service. Let our content managers handle the hassle of working with writers – so you can focus on the fun and creative stuff.

Real-World Experience

With over 3,000 product description writers for hire in our talent pool, we’ve probably got someone who understands your products, the benefits they provide, and the issues they solve.

Buying our product descriptions is as easy as 1,2,3.

Here’s how it works

"Jess loves reading, writing, and talking about herself in the third person"
- Jessica Hill,
Real Estate Writer,
@ The Content Panel

Product descriptions, done properly.

Here’s what we do.

Product descriptions that work as hard as you do.

Perfect product descriptions from just $3.40 / 100 words.

No hidden fees.
No nasty surprises.
Just great content.

Meet our perfect product description writers.

Here’s how we recruit our talent

"Meet the only digital marketer in Seattle who won't put 'social media guru' on his LinkedIn profile".
- Mark Bell
SEO & Marketing Writer
@ The Content Panel

With over 3,000 product description writers for hire, we’re sure to have someone who can write captivating content that converts about almost any industry – including yours. We’re constantly hiring new writers from a wide range of professional backgrounds – from truck drivers to teachers and everything in between.

The vast majority of people who apply to write for us, are rejected. To keep our quality consistently high, we have one of the longest and most comprehensive application processes in the industry.

Each writer will have to go through 9 individual tests before they are accepted. We’re checking everything from their grammar skills and their understanding of plagiarism to their portfolios and their references.

After the initial application process, we ask applicants who have passed our initial checks to complete a writing test. Our editors are eagle-eyed and are looking for perfect punctuation, great grammar, and generally wonderful wordsmithery.

The handful of writers that pass are then put on a probationary period where we review all of their work manually. After a certain amount of time (that we keep secret) this probation ends – but we still periodically conduct quality checks on them from time to time.

This strict process is part of the reason that our content is consistently rated as being some of the best in the business. We do this for every single writer on our platform, so you don’t have to.

We’ll handle the hassle of working with writers.

Leaving you to focus on the creative fun stuff.

Want to see what we can do?

Frequently asked questions

Ask us anything.

Why can’t I use the manufacturer’s product descriptions?

Because Google despises duplicate content, and they can heavily penalize sites that use it extensively. With copied content, your products almost certainly won’t be on the first page of their search results (or included in their index at all).

Additionally, your store will have no consistency in terms of brand voice. It will feel like a hodgepodge of copy-pasted product descriptions being forced together into a single site (because that’s what it is).

Do you write Shopify product descriptions?

Yes, we’ve written thousands of product descriptions for Shopify stores over the years. There’s not a lot of difference between writing Shopify product descriptions and writing for self-hosted e-commerce stores in all honesty.

How much do your product description writing services cost?

We have three quality levels of writing available. Our standard writers are our most affordable option at $3.40 per 100 words – and they’re already superstars.

We have even high-quality content available at higher prices. We love to do a deal, especially with large bulk orders or enterprise clients. Get in touch to learn about our discounts.

You can play around with our pricing calculator here.

Do you write Amazon product descriptions?

Yes, we do. We understand how to optimize Amazon product descriptions for conversions, and we’re very familiar with essential Amazon SEO principles to ensure your products are listed high in their results.

Are you sure you have product description writers in my industry?

We cannot guarantee this 100%. We’ve had some pretty unique requests in the past that have made us caution the use of “any industry” in our marketing materials. Businesses such as “Goat Rentals” and “Professional Potty Trainers” (which are both real-world examples of requests we’ve had) might not get writers with experience in their industry, but they’ll still get great content.

That being said, discounting the super unusual, we’re pretty confident our product description writing services will be able to find writers with experience in your industry. If you’re unsure, reach out to us and we’ll let you know. But 99 times out of 100, the answer is yes, we can.

How do I tell your writers about our products?

We’ve created an interactive order form that will ensure we get all of the information we need from you about your product to write captivating copy that converts.

At a minimum, we’re going to need to know the feature list and the USPs of the product. If you have a manufacturer’s product description (or a link to a competitor selling the product) that’s usually more than enough.