Copywriting Agency
A Copywriting Agency That Converts.
- 3,000+ Agency based copywriters for hire
- 100% Original content written exclusively for you
- An agency with writers who have experience in your industry
- Jill Sullivan, Writer,
@ The Content Panel
Meet our world famous copywriting agency...
AI Writer Matching
Our in-house AI, Panel Brain, efficiently and accurately pairs your projects and clients with writers who have the expertise, writing style, and quality necessary to get your project done perfectly.
Agency Discounts
We come from an agency background, so we know that getting a lot of great content for a good price isn’t always easy. Agencies like yours get a 15% discount on top of our competitive rates because we love working with them.
3,000+ Experienced Writers
You’ve got clients in many different industries, and our copywriting agency has a pool of over 3,000 writers who have worked in almost all of them. There’s no replacement for experience, and they have it.
Your Own Content Manager
Content managers are the magicians that make delivering high-quality content look easy. They handle deadlines, project matchmaking, quality control, and more behind the scenes so that you get perfect copy every time.
Free Rewrites or Rejections
Our writers are pros, but we know that sometimes the content you deliver to your client is not exactly what they were looking for. We offer unlimited complimentary revisions or rewrites to all agency clients.
Scalable Content Teams
Your business is growing, and you need a copywriting team that can grow alongside it. Our copywriting company is highly scalable, so you can increase content creation in a second without compromising quality or your budget.
Hiring one of our copywriters is as easy as 1,2,3.
Here’s how it works
Copywriters to Wow Your Clients
Every agency has different copywriting needs, and we adapt our services to meet yours. We have two different ways to deliver the content your clients need.
Option 1
Some marketing and SEO agencies come to us with fully fleshed-out plans of what they need written, how long each piece must be, long-tail keywords, and everything in between. If you’re ready to get started and have a clear goal in mind, our order form is the best starting point.
We have a dynamic order form that lets you input all of your information so that our in-house AI, Panel Brain, can match each piece with the perfect writer. The more content that you order from our copywriting agency, the faster the matching process will become.
Option 2
Other agencies have complex projects that will require more collaboration, planning, and organizational coordination between a content manager and their team. In that case, contact us to get started. One of our content managers will meet with you to learn more about your project, your clients, and any other things we should know about before hand-selecting writers to work on your copy.
Content Managers Make It Easy
The whole reason most agencies come to us is for a better, stress-free way of getting high-quality content that makes their clients happy.
Agencies like yours often don’t have time to find, screen, hire, and look after dozens of freelance writers for their projects. It’s our goal to only deliver top-quality content that you’re excited to present to your clients, and content managers are instrumental in that process.
Content managers work with our clients and our writers, and they tackle everything from manually checking content for proper keyword density to hand-selecting teams of writers for special projects.
Once writers upload a blog or article, it passes through multiple rounds of internal and third-party checks for grammatical issues, plagiarism, or content that doesn’t align with your brief. As a copywriting agency working with agencies, we know that any imperfections do not just reflect on our reputation—they reflect on yours. That’s why our content managers work hard to give you the perfect results the first time.
If the content manager finds any problems or things that need correction, they’ll be taken care of before the content arrives in your inbox. You’ll only receive high-quality copy written to your specifications.
Copy That Thrills Your Clients
After your content manager approves the content, which typically happens almost immediately thanks to our streamlined review system, you will receive a notification that your copy is ready for review.
Our copywriting company offers a full spectrum of content types, and most of them are approved without any additional edits. Our agency clients like you love getting articles and blogs that are ready to post, and their clients love them in return.
However, some types of copy like landing pages and whitepapers can require a little refinement before a final version is approved. Use our intuitive revision system to give comments on anything from the whole piece to a single word. Your highlights and comments will go straight to the writer.
By cutting out the middleman, our writers get accurate and clear instructions from you and complete edits within 48 hours. We offer unlimited edits until you get something you’re thrilled to share with your client. If it isn’t a perfect match the first time, you have the freedom to request a full rewrite by a new writer at no additional charge.
Once you accept the final version, you’ll get your content in various formats and retain 100% ownership.
- Tonia Richardson
Copywriter
@ The Content Panel
Pick a writer, any writer.
Here’s what we do.
Copywriting is at the heart of everything that we do. We first began as an SEO agency years ago before we became The Content Panel. While we are a copywriting agency today, we haven’t forgotten how challenging it can be to find the right partners for success in an agency environment.
Digital marketing agencies and SEO agencies need high-quality content for a broad range of clients operating in different industries. It isn’t easy to find one person in-house to tackle all of that. We have a pool of 3,000 talented writers with experience in virtually every industry. Because we have so many skilled writers, we can handle any volume of copy that you need to be written.
Your clients have high standards, which is why they hired you in the first place. Let our writers provide you with content that makes you look great. We’ll do all of the writing and work, and you’ll take all of the credit. Our white-labeled copywriting services are designed to let you do just that.
Articles are some of the most versatile pieces of content, as they can educate your client’s target audience, advertise a new product, or delve into an industry topic. Thanks to their longer length, articles are an excellent tool for SEO as well.
As your clients start to look for greater SEO results, it can be challenging to find article writers with experience and the ability to write long-form content that is free from repetition or bad SEO practices like keyword stuffing. We’ve done the hard part for you.
The Content Panel is a copywriting company with over 3,000 skilled writers who understand how to properly convey information while also using effective techniques to improve SEO and conversion rates for your clients. No article is too short, too long, too simple, or too complex for them to handle.
When your marketing agency works with us for articles, our in-house AI will offer your project to writers that it has determined are the best fit. In some cases, agencies prefer a hands-on touch and have our content managers hand-select each writer for their content team. Let us make great content easier.
For many digital marketing agencies like you, blog posts are a critical piece of SEO strategy and website design for clients. While smaller agencies often try to tackle content creation in-house, the demands of regular blog content can quickly add up once you have dozens of clients. You know that Google wants fresh copy and you know that your clients will benefit from it, but how can you do it on your own? You don’t have to.
Our copywriting agency knows how to create blogs that get real results, because what you post is just as important as how often you are posting. With writers who have worked in many different industries, there is someone who can write compelling blogs about virtually anything.
We know that you’re busy, so we offer a true managed content creation process. Our writers and content managers will take care of everything, whether you need a monthly subscription for ongoing copy or a large order of blogs.
Crafting content that attracts both prospective clients and Google to your client websites is not always easy, but we take pride in making it look that way.
E-commerce is not simple, and as a digital marketing agency, you have your hands full already managing ad campaigns and marketing for your clients. One of the most important parts of successful online marketing for your clients is product descriptions.
Depending on the platform, product descriptions must be written with strict character counts and in a specific format. Our writers are able to deliver consistent, benefit-driven product descriptions that entice prospective customers and make your clients happy. We know how to encourage making a purchase or scheduling an appointment while also ticking the SEO boxes Google needs.
Thanks to their experience, our freelance copywriters can integrate a variety of information from you or your clients. Whether you can provide us with bullet points that describe the product or completely fleshed-out buyer personas to work from, we will take that information and design compelling product descriptions utilizing it.
We know how to flawlessly capture the voice of your clients’ brands, use power words to encourage action, and make product descriptions that jump off the page.
SEO is the magic that helps your clients get noticed, and it isn’t easy to succeed in online spaces that are growing bigger and becoming more competitive at the same time. If you need copy that encourages conversions on landing pages for your clients or SEO-focused product descriptions, we have SEO copywriters who can help.
The wrong copy does not just leave your clients looking for better results—it also makes your company look bad. We take your trust in us seriously, and our writers want to see you and your clients succeed. Our SEO copywriters specialize in creating copy for a variety of SEO purposes, and no project is too big or too small for them to handle.
Our SEO copywriting services use as much or as little information as you have to offer for your clients. If you have a list of long-tail keywords that must be woven in or merely a few ideas for blog topics, we will take what you have and transform it into something remarkable.
White papers are highly sought-after by many clients, and some digital marketing agencies simply don’t have the in-house capability to provide their clients with industry experts who can write them. That’s where we come in.
White papers are long and detailed, and only skilled writers can effectively write and organize them. They can be used as a lead magnet on your clients’ websites or explain complex concepts with simple language. Because of their prestige and length, white papers are often more successful than other types of content.
We have a diverse pool of over 3,000 writers. With experience ranging in every industry from plumbing to barbecue, there is an expert writer here available to create white papers for your clients. They have industry knowledge that can’t just be picked up on Google, and it shows in the polished, in-depth content that they create.
For interesting white papers that thrill your clients and entice new viewers to their website, you can only afford to work with the best writers. Thankfully, we’ve already gathered them in one place for you.
The website is often the first impression that customers get of each of your clients, so you can’t risk getting it wrong. Websites can also be challenging, as they must accurately capture the brand’s voice and feel like they originated from the business, not a freelance writer.
Our writers have mastered the process. Through the information about your clients that you provide to us in your content briefs, our writers will deliver relevant web copy that accomplishes your goals and sounds like it came from you.
We can complete web content from scratch or perform makeovers on existing web content that needs to be freshened up with today’s SEO standards in mind. Our writers have deep toolboxes that are stuffed with approaches that really get results, like NLP techniques to help with semantic processing, and they never use outdated cheap tricks like keyword-stuffing.
After they finish the first draft of the web copy, you and your client can request unlimited revisions until it’s exactly what you’re looking for. We want to feel like a natural extension of your in-house team.
We’ve only mentioned a few of the many professional copywriting services we provide. In reality, there’s not much we cannot write about thanks to the wealth of experience in our talent pool.
Hit us up for things like:
- Ebooks
- Technical writing
- Ghostwriting
- Articles
- Brochures
- Direct response copy
- PR Content
- Product descriptions
- And more…
Captivating copy that works as hard as you do.
No hidden fees.
No nasty surprises.
Just great content.
Copywriting services with the features you need.
Awesome website content is just the beginning…
Writing That Gets Results
Before we were known as The Content Panel, we were an SEO agency dedicated to helping every client climb the SERPs and attract their target audience. While today we work in copywriting, we haven’t lost our understanding of what tools agencies like yours need to tick.
During our years in the SEO field, we practiced and refined techniques that give you the high-impact results your clients want. We don’t just talk the talk; we’ve walked the walk.
Our copywriting company works with experienced writers who are steeped in the latest, most effective SEO techniques. We never rely on outdated tactics that actually hurt websites, like geotag and keyword stuffing.
When you work with us for blogs, articles, and other copy for your clients, you’ll get pieces that integrate the short-tail and long-tail keywords you’ve come to expect from any writer. However, what makes us unique is our commitment to search intent.
Instead of just writing to answer the topic you suggested or to satisfy minimum keyword requirements, we focus on the questions behind them. When you give your clients what they want, it’s easier for them to give their customers what they want.
We Know Our Stuff
As a marketing agency, you work with clients in countless industries who sell products, offer services, and serve their communities. It’s not easy to meet the needs of all of them, and it’s obvious when a blog or article is regurgitated from somewhere else.
Our copywriting agency has writers who have experience in almost every industry imaginable. Whether you primarily work with blue-collar businesses or serve white-collar professionals, we have someone ready to write with confidence to complete their content.
As search engine requirements evolve, content types that get the best results are too. Detailed long-form articles and informative white papers can get your clients awesome SEO results, but they can’t be tackled by any writer.
Thankfully, our writers aren’t just any writers. They seamlessly weave keywords into copy while writing to optimize conversions. Because they know what they’re talking about, they write with authority and are able to speak to search intent and deeper concerns that readers may have.
If you need copy that uses industry-specific jargon or want intro-level explainers on complex concepts, we have someone enthusiastic to write it.
Content That Turns A Profit
Our copywriting company has deep roots in the agency world. We evolved out of a digital marketing agency that needed a better way to meet the copy needs of our clients and deliver great content every time.
While today we are known as The Content Panel, we haven’t lost our passion for getting agencies great results. Our scalable talent pool grants you and your clients access to thousands of writers with expertise in virtually every industry at the touch of a button—and you don’t need to worry about hiring, editing, invoicing, or firing.
We know that agencies are busy enough managing every other part of designing and delivering great campaigns, which is why we offer turnkey managed content solutions. Everything from our content managers to our dynamic order form is designed so that you can be as hands-on or hands-off as you want to be.
Hundreds of agencies rely on us to deliver perfect copy that is 100% original every time, and we’d love you to be one of them.
You’ll Never Know We Wrote It
When you manage a large portion of any brand, it’s critical to ensure that everything is written with the same voice. Using a different tone or the wrong words creates a jarring experience when customers go from your website to your blog.
Our writers are pros at matching existing content or utilizing brand personas to craft clever copy. They come from a range of backgrounds and have mastered the nuances that allow blogs from multiple writers to sound like they all came from the same person.
Additionally, we are a white-label copywriting company. The moment that you accept your content, you retain 100% ownership of it. Our writers sign an agreement that they will never include content written for clients like you in their portfolio, so you don’t need to worry about accidental duplication on the internet or your clients realizing that the work was not performed in-house.
Let us take care of the writing and the hard part. You can take all of the compliments. Your continued business is the only compliment that we need.
As Much Content As You Need
We know that agencies sometimes need a lot of content without a lot of notice. That’s where our scalable content pool comes in handy. We have writers in our 3,000+ writer database who are able to write on any subject.
Thanks to the depth and breadth of our writer pool, our copywriting agency can meet the needs of niche marketing agencies that work only with one type of client or expansive agencies that have hundreds of clients.
Because your content team is scalable, it will grow alongside you. Even if you need hundreds of pieces of content every month, you can rest assured that they will be delivered with the same rigorous standards that our clients rely on us to enforce.
Our content managers are another critical tool in meeting your needs as our relationship evolves. If you have a particularly complex project, want help brainstorming blog topics that will attract readers, or need hand-selected writers for a special team, your content manager is here to help.
We’ll get you what you need when you need it.
We test, train, and hire freelance copywriters…
(So you don’t have to)
- Mark Bell
Copywriter
@ The Content Panel
As a digital marketing agency, you understand firsthand how hard it is to find skilled copywriters who can meet deadlines, write for a variety of clients, and deliver 100% original content. We understand it firsthand too because it’s what we do every day.
We have over 3,000 writers in our database, and each writer has made it through a rigorous screening process to weed out anyone who cannot meet our rigid standards. We are always recruiting throughout the UK, US, and Canada for the cream of the crop.
Freelance writers know that we are one of the best places to work, but they also know that we have tough and uncompromising values. Every writer in our pool has survived a nine-test process. This comprehensive set of examinations screens their portfolio, checks their grammatical mastery, ensures their understanding of plagiarism, and makes sure that they can meet aggressive deadlines.
Once a writer joins our team, they enter a probationary period. Every piece they upload will be hand-screened by the content manager to confirm it meets brief standards and is free from plagiarism. Once they leave probation, their work will still pass through internal and external quality and plagiarism checks every time.
We have no-nonsense standards for our writers, and we think that your agency will appreciate the difference.
Want to see what we can do?
Frequently asked questions
Ask us anything.
How much does your content cost?
While great writing isn’t free, we’ve worked hard to make it as affordable as possible without sacrificing quality. Our copywriting agency has a three-tiered pricing structure that starts as low as $3.40 per 100 words. As you work with more experienced writers or your copy requirements are more demanding, the higher two tiers are more appropriate.
All of the content we deliver is 100% original, even at the lowest tier. For SEO agencies and large bulk orders, we offer discounts. For a look at what your project might cost, use our pricing calculator.
Do you only write for agencies?
No. While we value our relationships with digital marketing agencies and SEO agencies, they are not the only types of businesses that we work with. We also write for brands and businesses who hire us directly to handle their copy needs. You’ll get the same great content, too!
What happens if I am unhappy with one of your agency’s copywriters?
All of our writers are true professionals, but we know that sometimes there is not a perfect alignment between you and a writer. If you are unhappy with the work that you’ve received and feel like unlimited edits won’t be enough to fix it, you can get a new writer and a fresh rewrite for no charge. Our AI will place your job back in the system and your next writer will get to work.
Do you give discounts to agencies?
Yes. We offer some of the most competitive rates available for high-quality copy that is 100% original, and agencies get a generous 15% discount on top of those rates. Prices for our lowest tier of content start at $3.40 per 100 words, and our agency discount makes that even more affordable.
Do you have any samples?
Absolutely. We have a broad range of samples available for different types of content, unique industries, and more. If you’d like to see pieces written by real The Content Panel writers, request a sample for free. One of our content managers can also meet with your team to learn more about the clients you need copy for and how we can meet marketing and SEO agency needs.
What happens if your agency misses a deadline?
We work with the best freelance writers in the industry, and they have experience meeting our deadlines time and time again. However, life can happen. In rare cases, writers may miss a deadline. If this occurs, we are on top of the situation immediately. Panel Brain, our internal AI, will act fast to match a new writer to the project and get the project completed.
Your dashboard will update in real-time, and you can reach out to your content manager for additional assistance if needed.
Do you work directly with our agency or our clients?
Most agencies prefer to use our white-label services directly and continue their pre-existing relationships with their clients. However, we can also work directly with your clients if you’d prefer! Our content managers are here to meet your needs, and you can reach out to them to discuss any specific guidelines you’d like us to follow when working with your clients one-on-one.
Why should I hire a copywriting company?
For many marketing agencies, hiring a copywriting agency is the most cost-effective, time-saving way to get high-quality content without needing to manage an internal writing department. It’s impossible for agencies to hire a writer with experience in every industry and field that your clients work in. However, it is possible to work with a company like us. We have 3,000 writers with almost every industry covered, and you only need to pay for the copy that you need. No costly set-up or long meetings, just great content.
Slightly less frequently asked questions
How will your agency find the perfect writer for my agency’s client?
We have an innovative in-house AI known as Panel Brain that guides our writer matching. Panel Brain weighs a variety of factors when matchmaking, like your preferred tone and the industry. As we first start working together, Panel Brain only offers your projects to the strongest matches. The longer that we work together, the smarter that Panel Brain gets. It will adapt to your feedback on past writers and use it to inform previous matches so that you are even happier as time goes on.
If your projects have special needs or some of your clients have unique requirements, our content managers can hand-pick a writing team solely to handle their content. We have the right writers for the job, and our AI and content managers can connect you with them.
What is your policy on fluff?
Your clients are coming to you for great SEO and marketing results, and we want to help you deliver. Fluff is counterproductive when it comes to writing things that are readable by both humans and search engines. As a result, our writers know that we don’t have much tolerance for fluff-filled copy.
We screen our writers through multiple rounds of testing to ensure that they can deliver info-packed original copy. On top of that, our AI matches writers with pieces where they have a high chance of success. It turns out that cutting out fluff comes easily when writers are genuinely knowledgeable about the pieces they are writing.
How long do I have to review content that’s been written for our agency?
We know that agencies are busy, which is probably why you are searching for a copywriting company in the first place. Every agency gets up to 14 business days to review their copy. During that time period, you can request edits, ask for a rewrite, and ensure that it meets the needs of your clients.
The moment that your content manager approves the copy your writer uploaded, you will get an email notification and the piece will be available on your dashboard. We send email reminders during the 14-day period as a reminder. Out of respect for our writers, pieces are auto-approved after 14 days if you do not ask for edits or accept the piece.
Is it a good idea to work with a cheap copywriting agency?
You get what you pay for, and many agencies waste time and money trying to save pennies. At The Content Panel, we pride ourselves on being a copywriting company that offers top-notch content for highly competitive rates. Our quality copy pays for itself as you get real results and your clients are thrilled.
Our lowest tier of content starts at just $3.40 per 100 words and tops out at $15 per 100 words for our most experienced writers. Additionally, agencies get a sizable 15% discount on their orders to make good writing even more affordable.
We employ writers with perfect English who are from Western countries and have excellent resumes and portfolios. As a result, they expect compensation that lines up with that experience. We strike the perfect balance between affordability and results.
How long does it take to receive my content?
We take deadlines seriously, as we know that the copy we provide is a critical piece of your campaigns and marketing timelines. Our turnaround times are very aggressive without sacrificing quality. The specific turnaround time for your pieces will depend on the length and complexity of the content brief.
Long-form articles and blogs over 1,000 words may take up to 72 hours, while shorter pieces that require less research could be in your hands within only 24 hours.
How do you protect against plagiarism?
Our writing agency has a zero-tolerance policy for duplicate content. The first time that one of our writers submits partially or fully copied content will be the last.
We use multiple layers of protection to prevent clients from ever receiving content that is plagiarized. During the interview process, our writers pass tests to gauge their understanding of plagiarism and also create organic content that must meet our rigid standards. Even after they make it through the probationary period, every piece they upload must make it through third-party and internal plagiarism detection tools before it’s approved.