Meet our world famous copywriting agency...
AI Writer Matching
3,000+ Experienced Writers
Your Own Content Manager
Free Rewrites or Rejections
Scalable Content Teams
Hiring one of our copywriters is as easy as 1,2,3.
Here’s how it works
Copywriters to Wow Your Clients
Every agency has different copywriting needs, and we adapt our services to meet yours. We have two different ways to deliver the content your clients need.
Some marketing and SEO agencies come to us with fully fleshed-out plans of what they need written, how long each piece must be, long-tail keywords, and everything in between. If you’re ready to get started and have a clear goal in mind, our order form is the best starting point.
We have a dynamic order form that lets you input all of your information so that our in-house AI, Panel Brain, can match each piece with the perfect writer. The more content that you order from our copywriting agency, the faster the matching process will become.
Other agencies have complex projects that will require more collaboration, planning, and organizational coordination between a content manager and their team. In that case, contact us to get started. One of our content managers will meet with you to learn more about your project, your clients, and any other things we should know about before hand-selecting writers to work on your copy.
- Tonia Richardson
@ The Content Panel
Pick a writer, any writer.
Here’s what we do.
Copywriting is at the heart of everything that we do. We first began as an SEO agency years ago before we became The Content Panel. While we are a copywriting agency today, we haven’t forgotten how challenging it can be to find the right partners for success in an agency environment.
Digital marketing agencies and SEO agencies need high-quality content for a broad range of clients operating in different industries. It isn’t easy to find one person in-house to tackle all of that. We have a pool of 3,000 talented writers with experience in virtually every industry. Because we have so many skilled writers, we can handle any volume of copy that you need to be written.
Your clients have high standards, which is why they hired you in the first place. Let our writers provide you with content that makes you look great. We’ll do all of the writing and work, and you’ll take all of the credit. Our white-labeled copywriting services are designed to let you do just that.
Captivating copy that works as hard as you do.
No hidden fees.
No nasty surprises.
Just great content.
Copywriting services with the features you need.
Awesome website content is just the beginning…
Writing That Gets Results
Before we were known as The Content Panel, we were an SEO agency dedicated to helping every client climb the SERPs and attract their target audience. While today we work in copywriting, we haven’t lost our understanding of what tools agencies like yours need to tick.
During our years in the SEO field, we practiced and refined techniques that give you the high-impact results your clients want. We don’t just talk the talk; we’ve walked the walk.
Our copywriting company works with experienced writers who are steeped in the latest, most effective SEO techniques. We never rely on outdated tactics that actually hurt websites, like geotag and keyword stuffing.
When you work with us for blogs, articles, and other copy for your clients, you’ll get pieces that integrate the short-tail and long-tail keywords you’ve come to expect from any writer. However, what makes us unique is our commitment to search intent.
Instead of just writing to answer the topic you suggested or to satisfy minimum keyword requirements, we focus on the questions behind them. When you give your clients what they want, it’s easier for them to give their customers what they want.
We test, train, and hire freelance copywriters…
(So you don’t have to)
- Mark Bell
@ The Content Panel
As a digital marketing agency, you understand firsthand how hard it is to find skilled copywriters who can meet deadlines, write for a variety of clients, and deliver 100% original content. We understand it firsthand too because it’s what we do every day.
We have over 3,000 writers in our database, and each writer has made it through a rigorous screening process to weed out anyone who cannot meet our rigid standards. We are always recruiting throughout the UK, US, and Canada for the cream of the crop.
Freelance writers know that we are one of the best places to work, but they also know that we have tough and uncompromising values. Every writer in our pool has survived a nine-test process. This comprehensive set of examinations screens their portfolio, checks their grammatical mastery, ensures their understanding of plagiarism, and makes sure that they can meet aggressive deadlines.
Once a writer joins our team, they enter a probationary period. Every piece they upload will be hand-screened by the content manager to confirm it meets brief standards and is free from plagiarism. Once they leave probation, their work will still pass through internal and external quality and plagiarism checks every time.
We have no-nonsense standards for our writers, and we think that your agency will appreciate the difference.
Want to see what we can do?
Frequently asked questions
Ask us anything.
How much does your content cost?
While great writing isn’t free, we’ve worked hard to make it as affordable as possible without sacrificing quality. Our copywriting agency has a three-tiered pricing structure that starts as low as $3.40 per 100 words. As you work with more experienced writers or your copy requirements are more demanding, the higher two tiers are more appropriate.
All of the content we deliver is 100% original, even at the lowest tier. For SEO agencies and large bulk orders, we offer discounts. For a look at what your project might cost, use our pricing calculator.
Do you only write for agencies?
No. While we value our relationships with digital marketing agencies and SEO agencies, they are not the only types of businesses that we work with. We also write for brands and businesses who hire us directly to handle their copy needs. You’ll get the same great content, too!
What happens if I am unhappy with one of your agency’s copywriters?
All of our writers are true professionals, but we know that sometimes there is not a perfect alignment between you and a writer. If you are unhappy with the work that you’ve received and feel like unlimited edits won’t be enough to fix it, you can get a new writer and a fresh rewrite for no charge. Our AI will place your job back in the system and your next writer will get to work.
Do you give discounts to agencies?
Yes. We offer some of the most competitive rates available for high-quality copy that is 100% original, and agencies get a generous 15% discount on top of those rates. Prices for our lowest tier of content start at $3.40 per 100 words, and our agency discount makes that even more affordable.
Do you have any samples?
Absolutely. We have a broad range of samples available for different types of content, unique industries, and more. If you’d like to see pieces written by real The Content Panel writers, request a sample for free. One of our content managers can also meet with your team to learn more about the clients you need copy for and how we can meet marketing and SEO agency needs.
What happens if your agency misses a deadline?
We work with the best freelance writers in the industry, and they have experience meeting our deadlines time and time again. However, life can happen. In rare cases, writers may miss a deadline. If this occurs, we are on top of the situation immediately. Panel Brain, our internal AI, will act fast to match a new writer to the project and get the project completed.
Your dashboard will update in real-time, and you can reach out to your content manager for additional assistance if needed.
Do you work directly with our agency or our clients?
Most agencies prefer to use our white-label services directly and continue their pre-existing relationships with their clients. However, we can also work directly with your clients if you’d prefer! Our content managers are here to meet your needs, and you can reach out to them to discuss any specific guidelines you’d like us to follow when working with your clients one-on-one.
Why should I hire a copywriting company?
For many marketing agencies, hiring a copywriting agency is the most cost-effective, time-saving way to get high-quality content without needing to manage an internal writing department. It’s impossible for agencies to hire a writer with experience in every industry and field that your clients work in. However, it is possible to work with a company like us. We have 3,000 writers with almost every industry covered, and you only need to pay for the copy that you need. No costly set-up or long meetings, just great content.
Slightly less frequently asked questions
We have an innovative in-house AI known as Panel Brain that guides our writer matching. Panel Brain weighs a variety of factors when matchmaking, like your preferred tone and the industry. As we first start working together, Panel Brain only offers your projects to the strongest matches. The longer that we work together, the smarter that Panel Brain gets. It will adapt to your feedback on past writers and use it to inform previous matches so that you are even happier as time goes on.
If your projects have special needs or some of your clients have unique requirements, our content managers can hand-pick a writing team solely to handle their content. We have the right writers for the job, and our AI and content managers can connect you with them.
Your clients are coming to you for great SEO and marketing results, and we want to help you deliver. Fluff is counterproductive when it comes to writing things that are readable by both humans and search engines. As a result, our writers know that we don’t have much tolerance for fluff-filled copy.
We screen our writers through multiple rounds of testing to ensure that they can deliver info-packed original copy. On top of that, our AI matches writers with pieces where they have a high chance of success. It turns out that cutting out fluff comes easily when writers are genuinely knowledgeable about the pieces they are writing.
We know that agencies are busy, which is probably why you are searching for a copywriting company in the first place. Every agency gets up to 14 business days to review their copy. During that time period, you can request edits, ask for a rewrite, and ensure that it meets the needs of your clients.
The moment that your content manager approves the copy your writer uploaded, you will get an email notification and the piece will be available on your dashboard. We send email reminders during the 14-day period as a reminder. Out of respect for our writers, pieces are auto-approved after 14 days if you do not ask for edits or accept the piece.
You get what you pay for, and many agencies waste time and money trying to save pennies. At The Content Panel, we pride ourselves on being a copywriting company that offers top-notch content for highly competitive rates. Our quality copy pays for itself as you get real results and your clients are thrilled.
Our lowest tier of content starts at just $3.40 per 100 words and tops out at $15 per 100 words for our most experienced writers. Additionally, agencies get a sizable 15% discount on their orders to make good writing even more affordable.
We employ writers with perfect English who are from Western countries and have excellent resumes and portfolios. As a result, they expect compensation that lines up with that experience. We strike the perfect balance between affordability and results.
We take deadlines seriously, as we know that the copy we provide is a critical piece of your campaigns and marketing timelines. Our turnaround times are very aggressive without sacrificing quality. The specific turnaround time for your pieces will depend on the length and complexity of the content brief.
Long-form articles and blogs over 1,000 words may take up to 72 hours, while shorter pieces that require less research could be in your hands within only 24 hours.
Our writing agency has a zero-tolerance policy for duplicate content. The first time that one of our writers submits partially or fully copied content will be the last.
We use multiple layers of protection to prevent clients from ever receiving content that is plagiarized. During the interview process, our writers pass tests to gauge their understanding of plagiarism and also create organic content that must meet our rigid standards. Even after they make it through the probationary period, every piece they upload must make it through third-party and internal plagiarism detection tools before it’s approved.