When you own, operate, or manage an accounting business, your goal to drive business should always be to connect people to your brand by whatever means necessary. If clients and potential clients don’t engage with your brand, they can’t buy your services. By connecting with potential clients and strengthening your relationships with existing clients, you drive business to your site, and inevitably, to your office. .
When you blog on your accounting business site you can boost your SEO rankings and help increase the visibility of your company online. By engaging your clients in regular blog discussions and relevant accounting topics that keep the reader engaged, you can drive business exactly where you want it to be: on your accounting business website. Accounting business blog ideas don’t have to equate to boring IRS links. Your blog is as interesting as you make it.
Accounting business topics to write about can be anything related to the accounting procedures and tax laws and loopholes that keep your accounting business busy. There are many accounting blog ideas that you wouldn’t commonly think fall into the role of accounting, such as supply chain management. The accounting business blog that you operate gives you the opportunity to show your clients exactly how diverse and well versed your accounting business actually is.
Tax Management and Accounting Blog Topics
Accounting is a universal principal, but not a universal language. There are many people, business owners and private taxpayers alike, that feel intimidated when it comes to the language of accounting. However, if you speak in layman’s terms and explain the basic accounting principles in everyday terminology, you will have no problem finding an audience for your accounting business blog.
It is important to connect with your readers on a level that feels like a personal connection. Make your accounting business blog posts relatable; talk about your pets, children, other daily events that you mention throughout your blog that humanize your online presence. Another important habit to get into when you are publishing a business blog is to respond to your readers when they reach out to you. It doesn’t take much more than a quick “thank you for reading” to keep your blog readers engaged, and it will continue to drive traffic to your blog and your business website.
When you ask your readers to contribute stories or photos that get them involved in creating content for your blog, you develop ongoing relationships that essentially guarantee that your reader will return to your blog. After all, they don’t want to miss their photo or quote being published on your accounting business blog. Operating in an interactive fashion with your readers is always a good way to develop a blog readership.
50 of the best accounting blog topic ideas are here to inspire you in your own blog. They are a mix of traditional accounting literature and new accounting news references. The accounting blog ideas that we thought were great for holding the attention of an audience:
Current government news regarding business taxes. Include any IRS additions to tax law, any press releases regarding payroll taxes, corporate tax rates, or other business related tax issues.
Current government news regarding personal taxes. Include any IRS additions to tax law, any press releases regarding personal taxes, personal tax percentages, or other taxpayer related questions.
The benefits of sensible investing. Instead of giving investment advice, you should talk of the average rates of return on IRA’s, bonds, and 401K accounts.
Factors you should consider when investing. If you’re advising readers who don’t have retirement accounts through their workplace, perhaps you could discuss hiring brokerage firms, what they should look for in a brokerage firm, and how to go about getting their accounts started with a brokerage firm.
What are the effects of taxing on the lower class citizens of the US? Are the poor simply being taxed to the point of poverty? Why are there so many tax breaks for the wealthy and for corporations?
The difference between the most well known accounting procedures. How should a business go about deciding which accounting style to use? What is the easiest accounting procedure for a small business to set up and use?
A brief synopsis on accounting ethics. How are you diligent in following accounting ethics? Have you ever had your accounting ethics challenged by a client?
What is the role of forensic accountants? Where is forensic accounting most useful today? Is there specialized training while obtaining your degree for forensic accounting? Are there post degree courses in forensic accounting?
What essential skills are necessary to have as a forensic accountant? Is it much different than tax accounting or business accounting?
How to avoid becoming a victim of personal financial fraud. What are the most common financial fraud schemes? What course of action should someone take if they are the victim of personal financial fraud? Are there cases where the victim is liable for the personal financial fraud?
How to avoid becoming a victim of business financial fraud. What are the most common business financial fraud schemes? What course of action should a business take if they are the victim of business financial fraud? Are there cases where the business is held liable for the business financial fraud?
Tips on effective debt management for the consumer. Discuss how to effectively reduce personal debt, how to stop accumulating personal debt, and when it is wise to file bankruptcy to get out from under a large amount of personal debt.
Tips on effective debt management for the business owner. Discuss how to effectively reduce business debt, how to stop accumulating business debt, and when it is wise to file bankruptcy to get out from under a large amount of business debt.
Tips on tax reduction for businesses. What sort of taxes are fixed and what taxes are based on sales, employee pay rates, or property tax laws?
Tips on tax reduction for the average consumer. How does reducing tax liability affect someone’s overall quality of life? Does being married help with your tax liability? Does being a property owner affect your tax liability?
What are the benefits of offshore accounting? Is offshore accounting as dishonest as the average American consumer believes it to be? Why would a private citizen choose to use offshore accounting instead of local accounting?
What are the pitfalls of offshore accounting? Is it mostly used to cheat the IRS or creditors? Why has it become the choice of criminals over the years?
How to develop and improve accounting systems. What steps can a business take to ensure that they are always using the best accounting systems for their particular business?
What are the best accounting practices to use for an online business? How difficult is it to have an online business with a remote accountant? How often should an online business perform audits?
What are the strategies to use for transparent organizational finances? Why is it so important to have transparent organizational finances? Who should be concerned about whether or not a corporation has transparent finances?
Tips to understand the tax code for businesses. What are some of the most confusing tax codes to understand? Is there any reason that the tax code relating to business must be so difficult to understand for a layman?
Tips to understand personal tax code. What are some of the most confusing personal tax codes to understand? Which tax codes do you most frequently see your clients having an issue understanding?
What is the difference between cash basis accounting and accrual based accounting? Why should one be used over the other? Which do you prefer, cash basis accounting or accrual based accounting? Which do you currently use in your small business, cash basis accounting, accrual based accounting, or another type of accounting system altogether?
What is the difference between financial accounting and management accounting? Which do you prefer, financial accounting or management accounting? Which do you currently use in your small business, financial accounting, management accounting, or another accounting style altogether?
What is the purpose of having control accounts? Do you utilize control accounts in your small business accounting? How many control accounts do you have set up in your small business accounting?
What is a contra asset account? Why would a business have a contra asset account set up? Do all small businesses need to have a contra asset account set up to use?
What type of accounting is dividend accounting? Who commonly uses dividend accounting? Why is it beneficial to utilize dividend accounting? Who can benefit from dividend accounting?
What are the pitfalls of having two credit cards on a single account? How can the account holder be liable for the debt of more than one person? In which cases do you advise having more than one credit card on a single account? Who is liable for the debt on the credit card with more than one card issued if the payments aren’t made?
The difference between deliberate and impulsive spending. Why would someone prefer impulsive spending over deliberate spending? How can you stop impulsive spending? Why do people spend impulsively instead of deliberately? What are some of the reasons that people should not spend impulsively? What are some of the consequences of spending impulsively?
A business guide to sending out 1099’s. What is the deadline to have 1099’s sent to your 1099 employees? What are the consequences if you do not send your 1099’s out by the deadline? How can employees be penalized if you don’t send out your 1099’s by the deadline? What can an employee do if the company that they were a 1099 employee for doesn’t send out the 1099 by the deadline?
What are 5 steps to preventing expense fraud? Where is expense fraud most frequently spotted? Who is most commonly a victim of expense fraud? What can someone do if they are accused of expense fraud? What are the consequences if someone is found to have committed expense fraud?
A personal checklist for tax day. What personal information is necessary on tax day? How long should receipts for food be retained? How long should receipts for clothing be retained? How long should receipts for the payment of household utilities be retained? How long should receipts for paying rent of personal dwellings be retained?
A business checklist for tax day. What business documents are necessary to file a corporation’s taxes? Who can file the taxes for a small business or a corporation? What are some of the commonly spotted mistakes that business tax professionals have made? How can a small business ensure that they are tax ready at all times? Are there any legitimate reasons that a business doesn’t file their taxes?
A list of 20 common accounting terms explained. What are the accounting terms that are most frequently used in the wrong context? What are the most common accounting terms that sound like they mean something other than what they actually mean?
The secret life of accountants. Why does everyone think that accountants lead dull lives outside of their accounting jobs? Who do you know personally that is an accountant that leads a very exciting life outside of their accounting job. Do you find that the reputation that accountants are boring has discouraged some people from pursuing degrees in accounting?
A series that is a guide to getting your personal finances in order. You could write weekly installments advising on how to reduce personal debt, how to balance the amount of income that you’re bringing home versus what your expenses are, how much someone should be putting into their savings account, and when it is important to be completely debt free in life.
A series of 10 purchases that you weren’t aware of being tax deductible. You could discuss it at one per week, with each of the purchases being tax deductible explained. You could list when it isn’t tax deductible, why it wouldn’t be tax deductible under certain circumstances, and what those circumstances are.
What is the main cause of business bankruptcy? How would a business file for bankruptcy? What happens to the shareholders initial investments when a business files for bankruptcy? Who has to file the bankruptcy when a business files for bankruptcy? Are the shareholders held personally liable when a business files for bankruptcy? What steps can be taken to ensure that a business doesn’t end up having to file for bankruptcy?
What are the major differences between in house audits and external audits? Who typically organizes in house audits? Who typically schedules in house audits? Who typically performs in house audits? Who typically organizes external audits? Who typically schedules external audits? Who typically performs external audits? What is the purpose of having both in house and external audits?
Tax exemption and the non-profit agency. Why are non profit agencies tax exempt? What would exclude a business from being considered non profit? What would exclude a non profit agency from being tax exempt? When did non profit agencies become tax exempt?
What are the major limitations of e commerce accounting? When should someone question the accounting processes when dealing with e-commerce? Who is responsible for overseeing ecommerce accounting?
Guide to a successful financial audit for businesses. What should a business do to prepare for a financial audit? What staff members are key when it comes to having a financial audit? How in depth is the typical business financial audit? Are there any additional tips that everyone should know about financial audits for businesses?
Guide to a successful financial audit for personal taxpayers. What should a taxpayer do to prepare for a financial audit? Do both spouses need to be present for a financial audit? How in depth is the process of a personal taxpayer financial audit? Are there any tips that everyone should know about the process of a personal taxpayer financial audit?
The ultimate guide to personal financial software. Who needs to use personal financial software? Should you pay for personal financial software? Are any of the free personal financial software suites enough for the average person? Should you upgrade the personal financial software that you are currently using to the latest version?
The ultimate guide to business financial software. Who needs to use business financial software? Should you pay for business financial software usage? Are any of the free business financial software suites enough for the average small business? Should you upgrade the business financial software that you are currently using to the latest version?
What is a profit and loss statement meant to show? What key staff members should be looking over the profit and loss statement? How frequently should a profit and loss statement be issued? Do all shareholders receive a copy of the profit and loss statement? Who should be looking at the profit and loss statement regularly and isn’t?
The importance of having an up to date personal balance sheet. Why should everyone keep a personal balance sheet? When can having an up to date balance sheet be beneficial? Is there any person that doesn’t need a personal balance sheet?
The importance of having an up to date business balance sheet. Why should every business have a balance sheet? When can having an up to date business balance sheet be beneficial? Is there any business that doesn’t need a business balance sheet?
Some well known GAAP facts. When did GAAP become mainstream? How has GAAP changed over the years? What are some reasons that GAAP is good for the average consumer? What are some reasons that GAAP has been adopted as the best practice in business?
Some little known GAAP facts. Is GAAP easy to learn about? Is GAAP easy to understand for the average small business owner? Is GAAP easy to understand for the average taxpayer? What does GAAP have to do with the IRS? What can a small business owner do to ensure that GAAP are followed in their business accounting procedures?
50 More Blog Post Ideas For Bookkeepers
What is job order costing?
What is process costing?
What are conversion costs?
What is the economic entity assumption?
What is a monetary unit assumption?
What is owner’s equity?
Who uses a double entry accounting system?
What is conservatism?
What is the accounting equation that is the basis for the double entry accounting system?
What does a business general ledger show?
What is the optimal capital structure for a retail bank?
What is the current role of internet banking in society?
What is a simple journal entry?
What is a compound journal entry?
Explain depreciation expense.
How are prepaid expenses adjusted on the general ledger?
What are the limitations in forensic accounting today?
What is the relevance of cost accounting in planning and budgeting for a corporation?
Highlight your readers tips on how to avoid becoming a victim of personal financial fraud.
The benefits of sensible investing. Instead of giving investment advice, you should talk of the average rates of return on IRA’s, bonds, and 401K accounts.
Factors you should consider when investing. If you’re advising readers who don’t have retirement accounts through their workplace, perhaps you could discuss hiring brokerage firms, what they should look for in a brokerage firm, and how to go about getting their accounts started with a brokerage firm.
What are the effects of taxing on the lower class citizens of the US? Are the poor simply being taxed to the point of poverty? Why are there so many tax breaks for the wealthy and for corporations?
Will a change in IRS law XXYY affect your business finances?
Will a change in IRS law YYXX affect your personal finances?
Discuss in depth asset and liability management.
Advise your readers about the capital structure determinants.
What are some effective capital budgeting techniques?
What is the relationship between CEO qualities and stock performances in the company?
Explain the need for effective business accounting software.
Explain the need for effective personal accounting software.
Talk about the latest business accounting software developments.
Talk about the latest personal accounting software developments.
Explain some of the dilemmas of accounting ethics.
What is organizational earning management?
Explain collusion in auditing.
What are municipal bonds?
Explain the importance of internal audits.
Explain the importance of external audits.
What are some current instances of financial crimes in the news?
What are some current instances of tax evasion in the news?
What are the effects of immigration on the current economy?
Explain effective supply chain management.
How can you protect yourself from occupational fraud?
Have your readers send in their tips on protecting yourself from occupational fraud.
Have your readers that are 1099 employees share their tax tips.
Have your readers send in their best funny stories about common accounting mistakes.
Have your readers send in their most recent funny audit stories.
Set up an “Ask an Accountant” section, and answer your readers common questions on a weekly basis.
Set up an “Ask An Accountant” monthly section in your blog where you take common business tax related questions.
Accounting Newsletter Topics
If you aren’t publishing a daily blog, or even a weekly blog, then you are operating your blog in more of a newsletter publishing fashion. It is important to remember that if you publish less frequently, you should try to have a more in depth and thorough read than what a daily blog would consist of. For example, if you were publishing a blog post every 48 hours, it would be acceptable to write a 7 minute post from start to finish. However, if you are publishing once every 10 days, you want to have more in-depth and thorough posts to give your readers a reason to come back to your site only once or twice a month.
Some of the accounting newsletter topics that would be ideal are the topics that would make a great series read. You could write a series on the most frequent reasons that small businesses file for bankruptcy. In the series, you could fully elaborate on each reason, turning them into a full post. Or, you could write a post about the current topic, and also dedicate a section of the blog to reader responses to your last blog, and open a line of communication by allowing your readers to post comments and questions.
The main reason to operate an interactive business blog is to develop a blog following. The more readers that you have that read every blog post you write, the greater the probability that those readers will share or recommend your business blog to people that they know. People like to see their thoughts published, and they are much more likely to recommend that the people that they know read the blog if their comments are published there also.
The best thing to think about is how you will bring something different to the table in terms of accounting blogs. There are plenty of serious and stuffy accounting blogs out there. Have you thought about writing a slightly humorous take on accounting? Or you could make the blog a photo based blog, where the posts are like a step by step tutorial in accounting, and all of the steps are accompanied by a correlating photo. Ultimately, as long as you bring a different take on the accounting blog to your site, you should have no problem developing a successful accounting business blog.
